Chimney Sweeps employs people to clean fireplaces and chimneys in homes and apartments.The firm is primarily the marketer of which one of the following?
A
An image
B
A service
C
A good
D
An idea
Correct Answer: A service
Chimney Sweeps employs people to clean fireplaces and chimneys in homes and apartments.The firm is primarily the marketer of a service.Service marketing is marketing based on relationship and value. It may be used to market a service or a product.