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In a sense, yes. Anyone who wants to pursue a new business venture and attract more clients to a space should be knowledgeable about their target demographic and how to market to it. On top of that, you'll need your own budget for start-up costs and marketing. As long as you're passionate about what you do, it'll definitely shine through. When you're an entrepreneur in any industry, you'll have to make a lot of calculated business decisions, but being detail-oriented will pay off in the end. Good luck!
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