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Doctors Medicines MCQs Q&A

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Match List I with List II: List I (Pricing Strategies) List II (Description) (A) Ramsay pricing (I) Setting a high price when a product is first introduced and gradually lowering price as it gains scale (B) Price skimming (II) Firm charges lower price (than the ongoing price) to gain market entry (C) Cost plus pricing (III) Price deviations from marginal cost should be inversely proportional to price elasticity of the product (D) Penetration pricing (IV) It is full cost pricing strategy that also includes mark up for target return, degree of competition, price elasticity and availability of substitutes. Choose the correct answer from the options given below:
The pricing strategy which adjusts the basic price to accommodate differences in customers, products and locations is called:
Product line pricing strategy includes which combination of the following?
1. Public utility pricing
2. Complementary goods pricing
3. Spare parts pricing
4. Load factor pricing
Select the correct answer:
The ratio of number of veg customers to non-veg customers is 5 : 3. If there is increase in veg customers and non-veg customers by 10% and 500 respectively. If the total customers after increase is 3050 then what is the difference between veg customers and non-veg customers before increase?
In a particular shop on particular day, the ratio of number of male customers and female customers visited is 4 : 5. On Other day, there is percentage increase in number of female customers by 20% and new ratio of number of male customers to the number of female customers is 1 : 2. Find the percentage by which number of male customers decrease.
In pricing one new emerging model is Outcome Based Pricing Model. When pricing is done for the IT industry., which of these will represent Outcome Based Pricing?
Cost plus pricing is considered appropriate for which combination of the following? (i) Product Tailoring (ii) Public Utility Pricing (iii) Refusal Pricing (iv) Monopoly Pricing Choose the correct answer from the code given below:
Cost plus pricing is considered appropriate for which combination of the following?
i. Product Tailoring
ii. Public Utility pricing
iii. Refusal pricing
iv. Monopoly pricing
Choose the correct answer
Cost-plus pricing is considered appropriate for:
(I) Product Tailoring
(II) Public Utility Pricing
(III) Refusal Pricing
(IV) Monopoly Pricing
In the question below, are given a statement followed by three courses of actions numbered I, II and III. On the basis of the information given, you have to assume everything in the statement to be true, and then decide which of the suggested courses of action logically follow(s) for pursuing. Statement: India’s pharmaceutical sector is now popping out from a shell and making a remarkable recovery. Actually, it has been facing several regulatory challenges in the forms of a recast of foreign direct investment (FDI) policy, pricing policy in the US generics market, patent protection, regulatory approvals and compulsory licensing. Also limited new product launches in the generics space, GST introduction and higher costs associated with regulatory compliance have hurt the sector. Courses of action: I. The government has been engrossed more in policy making and taking resilient decisions for the concerns of the pharma industry. Recently, the government proposed to introduce a new price index for pharmaceutical products, which would serve as a benchmark for determining prices of all medicines sold in the country. II. Meanwhile, pharma companies’ constant investments in R&D have enabled them to develop a basket of robust products for markets across the world. In international markets, pricing pressure on generics sold in the US has eased and this is likely to support the sector. III. Domestic pharma sales grew to Rs. 10,583 crore in May 2018 from Rs. 9,549 crore in the same month last year. The recent clearance by the US Food and Drug Administration to Sun Pharma’s manufacturing plant at Halol in Gujarat brings to an end a two-year import ban it had imposed on the company over quality issues. This is likely to increase sales for the company.