A social and managerial process by which individuals and organizations obtain what they need and want through value creation refers to which one of the following concepts?
A
Selling
B
Advertising
C
Barter
D
Marketing
Correct Answer: Marketing
A social and managerial process by which individuals and organizations obtain what they need and want through value creation refers to Marketing. “Marketing is a social and managerial process by which individuals and groups obtain what they need and want through creating and exchanging products and value with others.”