What are some tips to make a blog successful?

It's important to know your audience, know the reason you're doing it, and then set up best practices. One best practice may be to have a template so you can remember to write a meta description, intro, three bodies of content, a conclusion, and keywords anywhere from five to six times throughout the article itself. Also, make sure that the title is optimized with that keyword. Make sure there's a keyword strategy based on current trends or common questions. Then implement a backlink strategy to either other content on your website or any collaborators or other sites. Google also helps with ranking when there's consistency, so find a schedule that works for you.