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Each subsequent reminder is more stern than the last. "I'm sure you forgot" is followed by "Kindly pay in three days", which is followed by a notice of default, then a letter from a lawyer, etc. You're free to remind the person, but if you don't increase the level of severity with each reminder, the party might just think you're weak and will never go to court, reducing the urgency to pay. That's the opposite of what you want to achieve.
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