When demand is slack and market is competitive, firms follow which of the following pricing methods?
When demand is slack and market is competitive, firms follow which of the following pricing methods? Correct Answer Marginal cost pricing
The correct answer is Marginal cost pricing
Key PointsMarginal Cost Pricing:
- Marginal-cost pricing is the practise of adjusting a product's price to equal the additional cost of producing an extra unit of production.
- According to this strategy, a manufacturer only charges the addition to total cost arising from materials and direct labour for each product unit sold.
- During periods of low sales, businesses frequently set prices close to marginal cost.
Important Points
- Marginal Cost Price is a pricing strategy that requires businesses to determine prices for goods and services at a rate higher than the marginal cost of production, or MCP.
- This is a relatively simple statistic that can be used to represent the cost of producing an additional unit of a given output of any type of setting using this special pricing tool.
- It is common for the approach to play a role in setting prices for utilities and other situations in which competition for consumers follows the pricing method.
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Feb 20, 2025