Assertion (A) Ethnocentric approach is easily adaptable.
Reason (R) The vision, mission and objective of the parent company can be easily adopted by the subsidiaries.
Assertion (A) Ethnocentric approach is easily adaptable.
Reason (R) The vision, mission and objective of the parent company can be easily adopted by the subsidiaries. Correct Answer Both (A) and (R) are true and (R) validate (A)