Which of the following BEST describes the consumer’s preference for products that are widely available to them?

A Production concept
B Marketing concept
C Selling concept
D Product concept

Correct Answer: Production concept

Production concept best describes the consumer’s preference for products that are widely available to them. Production concept proposes that consumer would like to have a product which is widely available as well as reasonable in price. So in this article excerpt, you will find the differences between product concept and production concept.
Bissoy MCQ
#Management #Marketing

Related Questions

Which of the following are products and services bought by final consumers for personal consumption? These include convenience products, shopping products, specialty products, and unsought products.
A Material and parts
B Consumer products
C Industrial products
D Capital items
শক্তিশালী ব্র্যান্ড পছন্দ এবং ভোক্তার আনুগত্য নিচের কোন পণ্যের ক্ষেত্রে প্রযোজ্য? (In which of the following products strong brand preference and consumer loyalty are applicable?)
A সুবিধা পণ্য (Convenience product)
B শপিং পণ্য (Shopping product)
C বিশিষ্ট পণ্য (Specialty product)
D অযাচিত পণ্য (Unsought product)
The preference shares which cannot be converted into equity shares are __________ preference shares.
A cumulative
B non-cumulative
C redeemable
D non-convertible
The preference shares holders who have no claim for the arrears of dividend are _________ preference shares.
A Cumulative
B Non-cumulative
C Redeemable
D Irredeemable
A company issues 10% irredeemable preference shares. The face value per share is Rs. 100, but the issue price is Rs. 95. What is the cost of preference share?
A 10.63%
B 10.73%
C 10.83%
D 10.53%
Negative consumer reaction to a product is generated by a perceived gap between consumer expectation and product performance. Businesses should use advertising to adjust consumer expectations to coincide with their product performances. which of the following , if true, would most weaken the argument above?
A Most consumers can assess the actual performance of the products they purchase.
B Unless consumer expectations about a product are sufficiently high, consumers will not purchase that product.
C Most consumer purchase products based upon their brand name instead of their past performance.
D Expectations of most consumer are influenced by the claims made for those products by the manufacturers.
A company wishes to pay out all available profits as dividends. Net profit is Tk. 26,600. There are 20,000 preference shares of Tk. 1 each with dividend at a rate of 8% and 50,000 ordinary shares of Tk. 1 each. Tk. 5000 is to be transferred to General Reserve. What ordinary dividends are to be paid in percentage?
A 40
B 35
C 30
D 45
A company wishes to pay out all available profits as dividends net profit is TA. 26,600 . There are 20,000 Preference shares of TA. I each with dividend at a rate of 8% and 50,000 Ordinary shares of TA. I each . Tk.5,000 is to be transferred to General Reserve. What Ordinary dividends are to be paid , in perc
A 60 percent
B 40 percent
C 20 percent
D 10 percent
A company wishes to pay out all available profits as dividends. Net profit is TA. 26,600. There are 20,000 Preference shares of TA. I each with dividend at a rate of 8%, and 50,000 Ordinary shares of TA. I each, Tk, 5,000 is to be transferred to General Reserve. What Ordinary dividends are to paid, in percentage?
A 60%
B 40%
C 20%
D 10%
Manufacturers of consumer goods often change the styles of them products.
A Manufactures
B goods
C change
D them

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