Which of the following is a source of differentiation?

A Relationships with customers
B Distribution
C Low costs
D Unreliability

Correct Answer: Relationships with customers

Relationships with customers is a source of differentiation. Product differentiation is a marketing strategy that strives to distinguish a company's products or services from the competition. Successful product differentiation involves identifying and communicating the unique qualities of a company's offerings while highlighting the distinct differences between those offerings and others on the market.
Bissoy MCQ
#Management #Strategic Management

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