Adding new features to a product is advocated by which of the approaches?
A
Product Approach
B
Production Approach
C
Marketing Approach
D
Selling Approach
Correct Answer: Product Approach
Adding new features to a product is advocated by Product Approach. The Product Approach. In the product approach, also known as the “income approach” as it compares a business's production to the amount spent to create a product, businesses adapt a successful business model previously tested by another organization.