In economics, what a consumer is ready to pay minus what he actually pays, is termed as

In economics, what a consumer is ready to pay minus what he actually pays, is termed as Correct Answer Consumer's surplus

In economics, what a consumer is ready to pay minus what he actually pays, is termed as Consumer's surplus. Consumer surplus is defined as the difference between the consumers' willingness to pay for a commodity and the actual price paid by them, or the equilibrium price.

Related Questions

Negative consumer reaction to a product is generated by a perceived gap between consumer expectation and product performance. Businesses should use advertising to adjust consumer expectations to coincide with their product performances. which of the following , if true, would most weaken the argument above?