Justify the following statement :

Social trends provide business opportunities.

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1 Answers

1. Society and business are interdependent. 

2. Class structure such as occupation,education,income level social status, attributes etc impact business decisions. 

3. Social trends are any type of activity that is practised in the society as a whole. 

4. Trends can be for short period or long lasting. As technology progresses the changes in social trends do changes.

5. Companies use their ability to anticipate the social change as part of their business marketing policy, to grab the business opportunities.

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