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Lotion play is a subset of the better known wet-and-messy fetish , which typically involves participants using food , mud, or paint as a lubricant to facilitate sexual activity. Lotion play uses lotion specifically for this purpose.
In Japan, lotion play , also known as gookakke or gluekakke , is a popular fetish, form of Japanese erotica and prostitution request involving the use of copious amounts of lubricant, which in the Japanese language is referred to by the Old-French word "lotion". Typically lotion play involves a participant rubbing lotion on another using their body, sexual intercourse in a pool or bath filled with lotion, or lotion being poured over the participants during sex.
Lotion is available in concentrated form, to be added to hot water. A one-gallon concentrate will typically yield 6-10 gallons of lotion. The main component in most lotion is polyacrylate. A similar effect can be achieved by dissolving powdered methyl cellulose in water.