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The “New Capitalists” is a term used by Stephen Davis, Jon Lukomnik and David Pitt-Watson in a book of the same title. It describes the increasing ownership of companies by collective investment schemes representing millions of savers. The millions of savers are defined as the “New Capitalists.” They include individuals with retirement savings, life insurance and other direct and indirect equity investments. Currently they represent between one half and one third of the adult population of most developed countries, and own between 40% and 80% of the outstanding shares on the stock markets of the developed world.
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