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A prior-free mechanism is a mechanism in which the designer does not have any information on the agents' valuations, not even that they are random variables from some unknown probability distribution.

A typical application is a seller who wants to sell some items to potential buyers. The seller wants to price the items in a way that will maximize his profit. The optimal prices depend on the amount that each buyer is willing to pay for each item. The seller does not know these amounts, and cannot even assume that the amounts are drawn from a probability distribution. The seller's goal is to design an auction that will produce a reasonable profit even in worst-case scenarios.

PFMs should be contrasted with two other mechanism types:

From the point-of-view of the designer, BOM is the easiest, then PIM, then PFM. The approximation guarantees of BOM and PIM are in expectation, while those of PFM are in worst-case.

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