1. Always keep the readers' benefits before yours.
  2. Keep your tone conversational all the time. 
  3. Use clear and concise words.
  4. Be careful to get the name and title of the recipient correct.
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1 Answers

Option 2 : Keep your tone conversational all the time. 

Correct option - 2

It is advised to keep your (writer's) tone conversational yet professional in business letter. Hence, option 2 is the correct answer.

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