Bissoy.com
Doctors Medicines MCQs Q&A

  1. the best indicator of performance
  2. not important
  3. indicative of competitive advantage
  4. subjective
6 views

1 Answers

Answer: Option 4

Market share is subjective. Subjective marketing is founded on the marketer's own experience regarding product successes and failures, knowledge of new products, understanding of the customer and prospect base, and existing and past customer relationships. These all are essential to setting up a marketing plan.

6 views

Related Questions