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Doctors Medicines MCQs Q&A

  1. Product concept
  2. Marketing concept
  3. Selling concept
  4. Production concept
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1 Answers

Answer: Option 1

A company designs the product with little or no input from customers, the company is practicing Product concept. The idea of production concept – “Consumers will favor products that are available and highly affordable”. This concept is one of the oldest Marketing management orientations that guide sellers.

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