1. making coupons available that entitle the coupon holder to receive a 25% discount on wedding, anniversary, or birthday cakes
  2. exhibiting at the next Bridal Expo and having pieces of one of her wedding cakes available for tasting
  3. placing a series of ads in the local newspaper that advertise the wide array of breads
  4. moving the bakery to the other side of town

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Answer: Option 3

This is the only option that would encourage people to think of the bakery as a shop they would visit regularly and not just on special occasions.

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