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Rita, an accomplished pastry chef who is well known for her artistic and exquisite wedding cakes, opened a bakery one year ago and is surprised that business has been so slow. A consultant she hired to conduct market research has reported that the local population doesn't think of her shop as one they would visit on a daily basis but rather a place they'd visit if they were celebrating a special occasion. Which of the following strategies should Rita employ to increase her daily business?
The exchange rate is the ruling official rate of exchange of Taka for other currencies. It determines the value of Bangladeshi goods in relation to foreign foods. If the Taka is devalued in terms other currencies Bangladeshi exports (which are paid for in Taka ) become cheaper to foreigners and Bangladeshi imports become more expensive to holders of Taka. What conclusion can be drawn form the information above?

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