Related Questions

Which of the following statement(s) is/are correct?
1. The company's name legitimises the product and individual name individualises the product.
2. The brand capitalises its name and brand image to sell all its products.
3. The organisation need to take the decision of launching the product as a manufacturer brand, a distributor brand or a licensed brand.
Evaluate the statements according to Brand Asset Valuator Model of Brand Equity.
Statement I Knowledge measures the degree to which a brand is seen as different from others as well as its pricing power.
Statement II Esteem measures perceptions of quality and loyalty or how well the brand is regarded and respected.
Number of Dell laptops sold by store Q is approximately what percent of the number of the number of laptops (both Dell and Lenovo) sold by store R?
Consider the following statements.
1. All marketing strategy is built on segmentation, targeting and positioning.
2. A brand mantra must communicate both what a brand is and what it is not.
3. Goal incompatibility is one of the major causes of conflict among distribution channel members.
4. Physical goods, services and stores can have a brand name, but ideas and people cannot.
Which of these statements are true?
Dell is the Brand name of---
Read the passage carefully and choose the best answer to each question out of the four alternatives.
Eight north Indian Ocean countries, namely, Bangladesh, India, the Maldives, Myanmar, Oman, Pakistan, Sri Lanka and Thailand, were asked to contribute names so that a combined list could be compiled. Each country gave eight names and a combined list of 64 names was prepared. This list is currently in use, and all cyclones arising in the north Indian Ocean are named from this list, with one name from each country being used in turn. Almost 38 or 39 names from the list have been used up, but since many cyclones dissipate long before they hit land, their names rarely figure in the papers or other media. The names that people do know about, and remember are, naturally, those that were most destructive ones, or very recent. Aila, in 2009 is remembered with a shudder for the enormous destruction it caused in West Bengal and Bangladesh; Phaillin, also for the damage it caused when it hit the Odisha coast in 2013. Two harmless cyclones, which also might remain in peoples memory, are the more recent ones of 2014 — Hudhud, which threatened the east coast of India and Nilofar, which was expected to, but did not, devastate the western coast. The names in the cyclone list are usually words one associates with storms; words which mean water or wind or lightning in various national languages. Sometimes they are names of other things — birds or flowers or precious stones. The name Aila, contributed by the Maldives means fire, the name Phaillin from Thailand means sapphire, the name Hudhud from Oman is the name of a bird, probably the hoopoe, and the name Nilofar, given by Pakistan, is the Urdu name of the lotus or water lily. The eight names suggested by India, and which are in the list of 64, are Agni, Akaash, Bijli, Jal, Leher, Megh, Sagar and Vayu, meaning in that order, fire, sky, lightning, water, wave, cloud, sea and wind. Five of these names (that is, up to Leher) have been used so far.
For the next cyclone if it is the turn of an Indian name to be chosen, then what will be that name?
Maria Purchased brand X pens for Tk. 4.00 apiece and brand Y pens for Tk. 2.80 apiece. If Maria purchased a total of 12 of those pens for Tk. 42.00 ,how many brand x pens did she purchase?
Halim purchased brand A pen for Taka 200 each and brand B per for Taka 100 each. If he purchased a total of 8 of these pens for Taka 1,200 how many pens of brand A did he purchased ?
Maria purchased brand X pens for TK. 4.00 a piece and brand Y pens for TK. 2.80 a piece. If Maria purchased a total of 12 of those pens for TK. 42.00, how many brand X pens did she purchase ?
A survey of n people in the town A found that 50% of them prefer Brand X. Another survey of 100 people in the town B found that 60% prefer Brand X. In total, 55% of all the people surveyed together prefer Brand X. What is the total number of people surveyed?